Become a DANA Lubes Distributor — Partnership Programme
DANA Lubes is actively seeking authorised distributors in key markets across Africa, Asia, Latin America, and the Middle East. If you are an established importer, lubricant distributor, or automotive parts trader looking to add a high-quality, UAE-manufactured lubricant brand to your portfolio, we want to hear from you.
Why Distribute DANA Lubes?
- Factory-direct pricing — Strong margins. You buy direct from the manufacturer, no intermediary mark-up.
- Exclusive territory options — We offer exclusive distribution rights in qualifying territories to serious partners.
- Full brand support — Point-of-sale materials, product training, co-branded marketing assets, technical support.
- Wide product range — 50+ SKUs covering automotive, industrial, commercial vehicle, and marine lubricants.
- Private label option — Build your own brand on top of DANA Lubes’ manufacturing capability.
- Flexible MOQ — Start with a trial order of 200 litres, scale to full container loads.
- Reliable supply — Dubai factory with stock readily available. Typical lead time: 10–15 days production + shipping.
Ideal Distributor Profile
- Established import and distribution business in your country
- Existing customer base in automotive, industrial, or fleet sectors
- Warehousing capability (minimum 5,000 litres storage)
- Ability to order minimum 1 FCL (18,000 litres) per quarter
- Local business registration and import licensing
What DANA Lubes Provides to Distributors
- Product training and technical data sheets for all grades
- Co-branded marketing materials (banners, brochures, digital assets)
- Sales support and territory development guidance
- Sample kits for customer acquisition
- Priority production scheduling and reserved container capacity
- Dedicated account manager at DANA Lubes
Markets Currently Available
We are actively seeking distributors in: Nigeria, Kenya, Tanzania, Uganda, Zambia, Zimbabwe, Mozambique, Ivory Coast, Senegal, Cameroon, Ethiopia, Ghana, Togo, Benin, India (regional), Bangladesh, Sri Lanka, Philippines, Vietnam, Colombia, Peru, Ecuador, and all GCC states.
Frequently Asked Questions
How do I apply to become a DANA Lubes distributor?
Contact us via our website contact form or email with your company profile, country, and current business description. Our export sales team will respond within 48 hours to discuss territory availability and terms.
Does DANA Lubes offer exclusive distribution rights?
Yes. Exclusive territory agreements are available to qualifying distributors who commit to a minimum annual volume (typically 4 FCL / 72,000 litres per year). Exclusivity is reviewed annually based on performance.
What is the minimum order to start as a DANA Lubes distributor?
You can start with a trial order of 200 litres to test the market. The recommended first commercial order is 1 LCL (3,000–5,000 litres) or 1 FCL (18,000 litres) to qualify for distributor pricing.
Does DANA Lubes provide marketing support to distributors?
Yes. We provide co-branded banners, product brochures, digital marketing assets, and social media content for authorised distributors. Training on product specifications and application is provided at no charge.
Can a DANA Lubes distributor also sell private label products?
Yes. Many of our distributors combine DANA Lubes branded stock with private label products manufactured by DANA Lubes under their own brand. This dual-brand approach maximises margin and market coverage.
Request a Quote from DANA Lubes Dubai
DANA Lubes ships direct from our Dubai factory to distributors, importers, and OEM partners worldwide. Minimum order 200 litres. Full export documentation: COA, MSDS, Certificate of Origin, Proforma Invoice, Bill of Lading.